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Marketing Generalist

Would you like to drive innovative marketing strategies that bridge science and global health impact in the microbiome industry?

 

We are looking for candidates with the following profile and qualifications:

Role Overview

We seek a dynamic and versatile Marketing Generalist to join our team at Cmbio. The ideal candidate will have a broad understanding of marketing principles, from strategy development to execution, and experience across multiple marketing channels and disciplines. This role is pivotal in developing and implementing our overall marketing vision while ensuring alignment with business and product goals. You will collaborate closely with our Product Development (PD) and Business Development (BD) teams to create integrated marketing approaches that drive business growth. 

Key Responsibilities

  • Develop comprehensive marketing strategies aligned with business objectives and product goals
  • Lead market research initiatives to identify audience needs, competitive positioning, and market opportunities
  • Act as the central point of communication between the Marketing department, Product team, Digital Marketing Agency, and UI/UX team
  • Manage marketing budget and ROI analysis across different initiatives
  • Oversee brand management and consistency across all marketing channels and materials
  • Plan and coordinate marketing campaigns across multiple channels including digital, social, email, and events
  • Collaborate with the Digital Marketing Agency to align SEM, SEO, Ads, and PPC campaigns with overall marketing goals
  • Work with PD and BD teams on new initiatives and marketing materials
  • Develop content strategy and materials for our website, social media platforms (SoMe), newsletters, and conference materials
  • Analyze marketing performance across channels and campaigns, providing data-driven recommendations for optimization
  • Coordinate marketing calendar and launch plans for new initiatives
  • Manage administrative tasks such as conference logistics and client/lead data management

Required Qualifications

  • Bachelor's degree in Marketing, Business, or a related field
  • 3+ years of experience in marketing roles across various marketing disciplines
  • Experience in strategic marketing planning and implementation
  • Proficiency with marketing automation platforms such as Hubspot or similar tools
  • Strong understanding of multiple marketing channels including social media, email, digital advertising, and event management
  • Experience with marketing analytics and performance measurement
  • Proven ability to manage multiple projects and deadlines simultaneously
  • Excellent communication, organizational, analytical, and strategic thinking skills
Preferred Qualifications
  • Experience in marketing for science-based or healthcare industries
  • Knowledge across multiple marketing disciplines including content marketing, digital advertising, social media marketing, and event management
  • Experience collaborating with Product teams to create scientifically accurate and engaging content
  • Proficiency with SEM, SEO, and digital advertising strategies
  • Experience with marketing budget management and allocation
  • Understanding of market research methodologies and tools
  • Basic understanding of visual design principles to collaborate effectively with UI/UX teams

About Cmbio
Cmbio is a fast-growing microbiome company partnering with the pharmaceutical, consumer health, and bioscience industries to deliver science and technology that positively impacts human, animal, and planetary health.

Location
The job has high flexibility and can be on-site or hybrid.
Position based in Trørød and Copenhagen, Denmark.

Start Date
As soon as possible (H1 2025)

What we offer

  • Engage in significant projects through direct collaboration with esteemed clients.

  • Benefit from a flexible, varied, and self-directed workday.

  • Develop individually through opportunities for professional growth.

  • Work alongside competent and dedicated colleagues.

  • Enjoy an international and inclusive work environment that values diversity and collaboration.

  • Weekly working hours are 37 hours, excluding lunch break.

  • Holiday with pay under the (Danish) Holiday Act

  • Health insurance

  • Lunch scheme

Application

As we hope our new colleague will be able to start in H1 2025, we will conduct interviews on an ongoing basis.

Please send your CV, cover letter, and relevant documents to jaho@cmbio.io. Please include your motivation for applying for the job in the application. In the e-mail subject field, please write: “Marketing Generalist”.

 

All interested candidates irrespective of age, gender, race, disability, religion, or ethnic background are encouraged to apply.

 

 

At Cmbio, we help companies and researchers to better understand the role of the microbiome in health and disease. Through our microbiome research services based in Denmark and the US, we support global clients in academia, biotech, health care, nutrition, and pharma across human, non-human, and environmental applications.

We are an international and energetic team of 100+ people 17 of us located at theMS-Omics site in Vedbæk, Denmark. We offer a challenging and rewarding position in a fast-paced, team-oriented, non-bureaucratic start-up/scale-up environment and flexible working hours

Don’t meet every single requirement? At Clinical Microbiomics, we are dedicated to building a diverse, inclusive, and fun workplace of colleagues driven by curiosity and with high integrity and empathy. If you are excited about this role but your past experience does not align perfectly with every qualification in the job description, we encourage you to apply anyway, irrespective of for example age, gender, race, disability, religion, or ethnic background. You may just be the right candidate for this or other roles.